About us
The people behind Recommendable
Recommendable is built by Peter Minkjan and Erik Mus, the founders of Think again. We've spent years helping organizations get found and recommended: first in Google, then in social search and YouTube SEO, and now in ChatGPT, Perplexity and Gemini too.
Why we built it
Our clients kept asking us the same question: why does ChatGPT recommend my competitor and skip me? Finding the answer took us days of manual work every time, page by page. So we built Recommendable: it turns that same analysis into a concrete action list, so you don't have to guess what to improve.
How we work
We're level-headed about AI. More tools doesn't automatically mean better work. We tell you what's worth doing and what you can skip, in plain language, with the evidence attached. Think first, then act.
Who we are
Peter Minkjan
Co-founder
Search specialist since 2008. He started in SEA and SEO and watched up close how platforms like Google, YouTube and now AI models decide who gets found.
Erik Mus
Co-founder
Marketer since 2012, with a background in YouTube, social and advertising. These days he builds websites and apps without a line of code, using AI.
Part of Think again
Recommendable is part of Think again, our AI consultancy from the Netherlands. Whatever we advise clients to do, we apply to ourselves first.
Curious?
Recommendable is in private beta. Want in early? Send us a note and you'll be first in line when subscriptions open.